Pro Tips for Photoshoots with J’Nai Bridges

Having worked in and with the music industry for the last 22 years, I can tell you opera is no different from every other division of show business when it comes to its artists.  Artist branding is nothing new but it’s one of the least taught concepts to young singers, and far too few management firms understand it, much less teach it/apply it correctly. A big part of artist branding  (though only a portion of what branding truly is) is promotional media. Opera singers need headshots and promotional images refreshed regularly to maintain a standard of professionalism, as well as to brand them clearly online. This means 21st-century singers need to be more media-savvy than their predecessors and would do well to understand and apply self-branding.

J’Nai Bridges knows exactly what this is all about.  Her decade of experience in front of the camera has given her a wealth of wisdom and advice for those who looking to capture promotional media for their careers.

“Self-branding is incredibly important.  I’m looking for my spirit and my personality to shine through.” - J’Nai Bridges

Check out the video for an open dialogue about everything from style to poses to tips, and even behind the scenes footage!